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EdenFM Production Case StudyIntegrates With Existing Studio SystemsLive in 14 Days

Give Every Presenter a Perfect Runsheet - Automatically

Last-minute runsheet changes, missing briefing notes, and fragmented communication between production and on-air talent create costly on-air errors. Our AI workflow system ensures every presenter walks into the studio fully prepared, every single show.

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"Our presenters used to call the production office five times before a show to confirm their runsheet…"

Candice van Wyk, Programme Manager

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Presenter Preparation Is Still Happening Via WhatsApp and Email - And It Shows

At most South African radio stations, presenter briefing is a chaotic mix of WhatsApp messages, email attachments, verbal handovers, and last-minute Google Docs. When something falls through the cracks - a wrong guest name, a missed sponsor read, an outdated competition mechanic - it happens live on-air in front of thousands of listeners.

  • Runsheets built manually in spreadsheets are error-prone and version-controlled by whoever remembers to update them last
  • Presenter briefing packs - guest bios, sponsor reads, competition rules - are assembled manually every show, wasting production hours
  • Last-minute schedule changes are communicated via WhatsApp, creating missed updates and on-air confusion
  • Sponsor read scripts and live mention requirements are tracked in separate documents, leading to missed contractual obligations
  • No central system means new or relief presenters have no reliable source of truth for show formats and rules

Every On-Air Error Is a Missed Sponsor Obligation or a Listener Lost

In a competitive radio market, on-air professionalism is a direct reflection of your production infrastructure. Stations that run tight, consistent shows win listener loyalty and advertiser confidence. Stations with chaotic backstage workflows broadcast that chaos - even if listeners can't see it.

2.3hrs
Average daily time production teams spend manually assembling presenter briefing materials
34%
of sponsor read errors at SA radio stations are caused by outdated or missing briefing information
8x
faster briefing pack delivery when AI automates assembly vs manual production team compilation

Your AI-Powered Presenter Workflow System

We build a centralised AI workflow platform that automatically assembles runsheets, briefing packs, and sponsor read scripts - and pushes them to presenters via tablet, web dashboard, or your studio screen system - before every show.

Auto-Generated Runsheets

AI assembles complete, formatted runsheets from your schedule, guest bookings, competition mechanics, and ad log - updated in real time as changes occur and pushed to presenters instantly.

Guest & Sponsor Briefing Automation

Guest bios, talking points, and sponsor read scripts are automatically compiled and attached to the relevant show segment - sourced from your booking system and sponsor contract database.

Real-Time Change Notifications

When a guest cancels, an ad is moved, or a competition mechanic changes, the presenter is notified instantly on their device with the updated information - no WhatsApp chains required.

Ready to implement this for your FM Radio Stations?

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"Our presenters used to call the production office five times before a show to confirm their runsheet. Now everything is on their tablet before they arrive at the studio. On-air errors have dropped dramatically and the production team actually has time to work on creative content."
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Candice van Wyk

Programme Manager, Boland Community Radio

90%
Reduction in presenter queries to production team per show
2.3hrs
Saved daily by production team through automated briefing pack assembly
Zero
Missed sponsor reads in the three months following system implementation

Manage Presenter Workflows for FM Radio Stations

South African Market Perspective

Managing presenter workflows effectively is a challenge that grows exponentially with business scale, and South African fm radio stations operations face additional complexity from local regulatory requirements, infrastructure constraints including load shedding, and the geographic spread of the South African market. AI management systems provide the visibility, control, and predictive capability that enable business leaders to make data-driven decisions rather than relying on the manual processes and intuition that limit growth potential.

How It Works

1

Workflow Discovery & Mapping (Day 1-3)

We shadow your production team through a full show cycle - from schedule build to on-air delivery. We document every manual step, handover point, and information source that feeds into presenter preparation.

2

Build & Configure (Day 4-10)

We build your centralised workflow platform, integrating with your schedule system, guest booking tool, sponsor contract database, and existing communication channels. Runsheet templates are configured to your exact format.

3

Train, Launch & Optimise (Day 11-14+)

We run live parallel testing during real broadcasts, train presenters and production staff on the new system, and go fully live. Ongoing feedback loops improve runsheet quality and notification timing over time.

Ready to Manage Presenter Workflows?

Tell us about your business and we'll create a personalised AI automation plan.

Limited availability - we take on 4 new clients per month

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Naptosa Teachers Union2000% engagement
EdenFM RadioFirst AI radio in SA
LBTEC IT Services500% faster deployments
Green Pace FinancialCapital stack automation
KweryUK PPC & analytics automation
100+ Projects Delivered
4.9/5 Client Satisfaction
24/7 AI Support
POPIA Compliant

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